Аннотация:This paper proposes Event-modelling Framework (EMF) to explore the systemic Event construal effects onto gaze. In two eye tracking experiments examining monomodal and cross-modal switches with a total number of 898 gaze probes of Text and Picture Areas of Interest (AOIs), we investigated gaze behavior variations produced by Event construal registered in 61 parameters of Referent, Event Frame and Perspective construal. 5 non-aliased gaze metrics served to assess the significance of Event construal effects and scale them. The results contribute to the research field of ergonomic optimization in visual and reading tasks.